Our Story
From the bottom on my heart, thank you for being here. SPRT London was born from my own experience with sportswear and a frustration that I know is shared by many women.
After 20 years as an elite gymnast, I retired into CrossFit and quickly realised that activewear was no longer designed for women who were truly active. The market was full of soft, stylish sets made for lounging, not lifting and when it came to supportive options, the choices were often unflattering, uncomfortable, or simply uninspiring.
I made it my mission to create something better - designing sportswear that moves beautifully, supports invisibly, and feels as good as it looks. Every piece is created for women who wear their activewear to train, not just to drink matcha, who want to feel confident and supported, without compromising on femininity or style.
I hope SPRT London inspires you to lift heavier, run faster, and to show the world what women in sport are capable of.
We’re here any time you need us - you can reach us at hello@sprtlondon.com
Amie | Founder SPRT London
Our Commitment to Women in Sport
At SPRT London, our name says it all — SPORT and SUPPORT.
70% of women drop out of sport due to clothing issues or body confidence concerns. That’s not a fashion problem — it’s a barrier to health, confidence, and belonging.
We exist to change that.
Only 30% of women meet minimum activity guidelines each week. In competitive sport, 65% of female athletes still face sexism. It’s clear: the system wasn’t built for us.
So we’re building something different.
We create performance sportswear designed for real women’s bodies — supportive, feminine, and made to move with you. Because women deserve better — in sport, in life, and in what they wear.
